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The first production of the Athletic Polos has completed, as slowly as it started. What dragged on, with slight panic setting in, was the wait for the second round of this initial production run.
There's something about a new piece of clothing when the tags are still on. It seems sterile and factory born until you snip the plastic fastener and let loose the hangtags that give branding cache to your purchase.
Packaging is a dismal topic. I wanted the packaging to be low impact. I also didn't want the packaging to add a lot into the cost of the items (yes, packaging is added into the cost of each item you buy!)
As with everything else, there is a whole vocabulary of details one should know if you want to get just the right item you are expecting; the button industry is no exception.
I couldn’t even look in it until the next morning.After all the research and development, designing and investment, I feared a bunch of samples with quality control issues, wonky seams and three arms.